PRINT DESIGN | BRANDING
With the combination of darkroom photography, printmaking, woodcuts, a selfie and a lot of photoshop came the set of visuals for the album expert.mental. The album brings together atmospheric, rock and metal influences with an electronic twist. Experimentation and exploration are the key themes of the album.
To allude to the mix of genres, the design similarly takes from different kinds of artistic mediums (photography, printmaking, woodcutting, digital art). The initial dark-room photograph was already a product of an exploratory project in which several household items were randomly thrown together to see what connections their outlines could make. The photograph is used in reference to the exploratory nature of the album.
The SoundCloud page got a bit of customization as well.
You can download/listen to part of the album on SoundCloud.